Did You Forget About Direct Marketing?
No matter how many fantastic online newsletters you send out, chances are a lot of them are never being looked at. Maybe your client is overwhelmed with email that day and just clicks “delete.” Maybe their spam filter blocked it and they never had the choice. Maybe they thought they’d get around to reading it later and never did. Maybe they joined your list months or years ago and just don’t think it’s of interest anymore.
Why not surprise them? There are many online sites that will allow you to send personalized cards to your clients and customers. Remind them that you still have a personal connection to them, they aren’t just another name on your mass email list. Maybe once or twice a year, send that fancy newsletter through snail mail. It will spark their interest. You are doing something different. You aren’t like every other guy that’s clogging up their email.
Get in touch with your Virtual Assistant today and make plans to turn those still on the fence about your services into new customers and those that have been away for awhile coming back. That’s why we’re here!
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